PROJECT CONCEPT
Create an identity for the 80th Anniversary of the High School of Art & Design. This identity was to promote multiple events within the school community and used to announce the milestone of the school. In need of a thorough system, to be translated on multiple levels of usage.
The logo was used in both, black/white and color.
Color Palette
typography
THE IDENTITY
For each of the eight art majors offered at the High School of Art & Design a poster was designed.
Every poster sufficiently stands alone but when all the posters are put together they form a poster polyptych.
The '80' mark is divided into eight arches. These arches are used to complete the visual system as dramatically cropped shapes in the primary color palette.
JAMES DUNDON MOOD BOARD
